Sampling and Demonstrating

Organising a memorable event requires careful planning and attention to detail. One key aspect that can elevate the experience for your guests is the inclusion of a mobile bar. These portable bars offer a convenient and stylish solution for serving drinks at various types of events, from weddings to corporate gatherings.

Welcome to our comprehensive guide on enhancing your retail space with the right displays and store fittings! Whether you're revamping your shop's interior, launching a new location, or simply looking to optimize your retail environment, understanding the importance of well-placed and designed displays is key to attracting customers and boosting sales.

Quick Sip: Ever thought about ramping up your next Sydney bash with a mobile bar? Picture this: you’re throwing the ultimate event—be it a swanky corporate affair or a laid-back wedding—and there’s this cool, chic bar right in the middle of it all, serving up the good vibes along with top-notch drinks.

When you need flexibility and efficiency in heating food, then our mobile and portable kitchens are for you. Offering a novel approach to food preparation and service, our portable kitchens are perfect for food entrepreneurs, event organisers, or marketing managers needing to deliver hot samples and cooking demonstrations.

In an era where flexibility and efficiency are paramount, the concept of mobile and portable kitchens is rapidly gaining traction in Australia. This trend is reshaping the culinary landscape, offering a novel approach to food preparation and service.

Product sampling is an important part of the marketing mix for many brands that allows potential customers to experience a product before buying it. It’s an effective way for businesses to get their products in front of the right people and ultimately increase sales. But product sampling isn’t just about giving away free products; it can also help build brand loyalty, gain user feedback, and give your company valuable data. Let’s dive into what product sampling is and how it can benefit your business.

When thinking of free samples we inevitably think about food and drink, because the food and beverage industries have made sampling an integral part of their marketing strategy for years. Despite how quickly our world is changing, and the technology that goes with it, the tradition of sampling still lives on albeit in a more non-traditional way.

When it comes to your sampling activity, what are the things you need to get right?  It’s a question you need to ask yourself when you are deciding on the details of your sampling campaign, and there are a few factors to take into consideration. Here some tips for your next campaign…

There is pretty much nothing Australia cannot grow or produce. Less than 10% of our retail food is imported, and two thirds of our land is given over to farming. So it’s no wonder that visiting the spectacular city food markets on the weekend has become a social event for many families and foodies.

Over the last few months we’ve seen a huge spike in office sampling campaigns. Marketers have recognized this segment as a huge, untapped opportunity, with large numbers of professional people gathered in one place.