Our commitment to a circular economy.

#1
Shifting from Linear to Circular

A linear economy takes materials, makes a product and throws it away. A circular economy keeps products and materials in use through maintenance, reuse, refurbishment and recycling. For events, that means displays designed to come back after the show.

#2
Design Out Waste First

The Ellen MacArthur Foundation sets out three principles, driven by design: eliminate waste and pollution, circulate products and materials at their highest value, and regenerate nature. For a display, much of that is settled at the design stage.

#3
Steps Towards Circular Events

Practical steps start with the kit itself. Our aluminium frames outlive their graphics and can be reskinned rather than replaced, we can help you choose recycled-polyester fabric made from PET bottles, and between events we store, check and maintain your stand.

Take-Make-Waste

In a linear system, a stand can be built, used for one show and thrown away. It's a 'take-make-waste' approach: a straight line from creation to disposal.

Cradle to Cradle

A circular system keeps materials in a loop. When a campaign ends, the frame can go back into service with a new graphic, and worn parts are replaced, not the whole stand.

Ownership vs Use

You don't always need to own a display to use it. For a one-off show, hiring avoids the outlay and the storage afterwards. Unwanted banner stand hardware can be returned to us; we refurbish it and fit a new banner for the next client, with a 12 month warranty. Fewer new products, more materials kept in use.